BUS 620 Week 3 DQ 1 Branding Nordstrom ÿ Branding Nordstrom. After reading the article _Conservative Nordstrom to sell trendy Topshop fashions,_ respond to the following: How does this partnership fit into Nordstrom_s current brand management strategy? Will it appeal to its target markets? How will it allow Nordstrom to differentiate itself from the competition? Is this a risky move for Nordstrom considering the downward sales trends for Topshop in the UK?