ÿ BUS 433 (Ashford) BUS 433 – Week 3: Strategy Change Strategy Change. In a 2-3 page paper, identify an organization that has changed its strategy (example: moving from differentiation to low cost) in the marketplace. Why do you think the company has made its strategic change? How did it determine the appropriate time to make the change? What have been the results? Use at least three references, two from ProQuest.